CASE STUDIES • Tripidi
Discover how Tripidi used Alipay and WeChat Pay to increase in-store revenue
Tripidi, an airport retail store that provides Europe's best brands to travellers, faced the challenge of providing its customers with a convenient, safe, and easy payment solution. Tripidi needed a payments partner that could maximize the potential offered by Alipay and WeChat Pay to help the company grow its revenue and provide a better retail experience.
Challenge
Tripidi, an airport retailer primarily dealing with Chinese shoppers, needed a payments partner that could provide a full range of digital wallets e.g. Alipay, PayPal and WeChat Pay, and provide extensive support across its flagship retail stores in Frankfurt and Vienna.
Solution
Tripidi chose Planet, a global integrated payments leader, as its partner to provide Alipay and WeChat Pay payment services and value-added support for its flagship airport stores in Germany and Austria. Planet's extensive experience in serving Chinese shoppers, combined with its expertise in the Alipay and WeChat Pay marketing ecosystems and cultural sales training, were instrumental in winning the contract.
Tripidi
Tripidi
Results
Through Planet, Tripidi's Chinese customers are able to enjoy convenient, safe, and easy payments using their Alipay and WeChat Pay digital wallets to pay for their products, which encourages them to spend more in-store. Planet's marketing and sales consultancy services have helped drive footfall and generate additional revenue for Tripidi by increasing the visibility of the stores and range of products offered to its shoppers. This partnership has helped Tripidi grow its revenue and provide a better retail experience for its customers.
“We needed to find a payments partner that would help us maximise the potential offered by Alipay and WeChat. Planet’s substantial experience in meeting the needs of Chinese shoppers along with its dedicated local account management will help us grow our revenue and support our staff in providing a better retail experience.”
Jennifer Noelle
Managing Partner, Tripidi