CASE STUDIES • Cole Buxton
Discover how a luxury sportswear brand increased international business with Planet
Cole Buxton, a British luxury sportswear brand, prides itself on providing high-quality daily essentials to its customers. However, the brand faced a challenge in providing a seamless payment experience to its customers, affecting their overall shopping experience. With the launch of their flagship store in London's Soho in 2020, the brand needed a best-in-class payment solution that would not only be secure but also offer flexibility and convenience to their customers. Our team at Planet worked closely with Cole Buxton to provide a technical solution that exceeded their expectations.
Challenge
Cole Buxton, a luxury sportswear brand, was facing a technical challenge with their payment system. As they launched their flagship store in London's Soho in 2020, they were looking for a best-in-class payment solution to support their newly deployed Cegid mPOS solution.
Solution
Planet, a leading payment solutions provider, stepped in to provide a technical solution for Cole Buxton's payment system. They collaborated with MWC Partners, a specialist payments integration company, to develop and implement a payment connector. This Integrated Payment Solution enabled Cole Buxton to expand their business internationally by providing a wide acceptance of multiple payment methods including Alipay and WeChat. With this, customers could pay in their own currency, providing flexibility and convenience.
Cole Buxton
Cole Buxton
Results
As a result of using Planet's solution, Cole Buxton witnessed a significant improvement in their in-store and e-commerce payment process. Shoppers now enjoy a fast and safer payment process, which has led to a better overall shopping experience. The flexibility in payment methods and the ability to pay in their own currency has also led to increased international sales, helping Cole Buxton grow and expand their business. Overall, Planet's value-added services have enabled Cole Buxton to provide a seamless payment experience to their customers and expand their business internationally.
“A really seamless, e-commerce and retail experience.”
Amar Dehal
Head of Operartions, Cole Buxton